Facebook Business Page Setup – It’s just no longer a mere “good idea” for businesses to have an outlet on Facebook, its now more than logical. With the billions of active accounts, millions of daily viewers and thousands of the network addicts, having your business on Facebook is actually the most sensible thing to do.
A Facebook business page setup offers you a separate presence you can use to promote your business, brand, or cause. Since pages are designed for businesses, they are designed with a number of features not available on personal profiles.
Facebook Business Page Setup
Facebook Business Page Setup Additional Features
Some of the features a Facebook business page has in contrast to a profile includes:
- Analytics,
- Advertising,
- Post scheduling
- Vanity URL
- Post Targeting
- Pinned Posts
- Highlighted Posts
- Featured Likes
- Custom Tabs
- Events
- Offers
- Promoted Posts
- Milestone
- Questions.
Benefits of Facebook Business Page Setup
Facebook is actively clamping down on personal accounts being used for business purposes. So, even without seeing reasons with me, business owners are forced to choose between:
- Converting to a business page,
- Losing their account.
But even if you’re a business owner still insisting that you prefer the personal Facebook account, this article will explain how you’re hurting your self and your business.
Facebook business page setup is so much better than a personal account and here’s some benefits to prove the point.
1. Gaining more leads:
Facebook pages offer businesses a way of engaging with followers outside of Facebook. This is crucial as getting people to like and follow your page isn’t just enough.
You need a contingency plan-what if Facebook closes tomorrow? This can be achieved through contests, giveaways and newsletters — and it’s a proven system.
Personal accounts offer you no such allowance.
2. Facebook insight:
Though not so into numbers but the Facebook insight feature are a non-technical digest of your page performance. It tells you at a glance, number of likes, post reach, engagement, post performance among others. As a business, you don’t just only work based on guts and feelings, you need hard data to drive your strategy.
These as well as metrics to measure success or failure is what a business page enjoys.
3. Facebook offers:
This offers you (pun intended a great way to stir some dust over some aspect of your business. It provides a means of promoting a deal you have to your Facebook audience.
But personal accounts have no such luck, not in the least.
4. Friend limit:
While Facebook profiles are limited to 5000 friends business pages has an unlimited number of followers limit. Running a business with a profile stifles growth once it hits this fatal number.
I have to add that Business Pages look more cooperate and professional than profiles in every way you look at it.
In a nutshell
Facebook business pages setup are a place where you can most comfortably develop, nurture and grow the relationship between your brand and the wide world.
If after reading this as a business owner on Facebook and you’re still not convinced to convert to a business page then account deletion isn’t that bad an option.
